Reclaim your peace, restore your confidence and transform your family life with Thrive, the membership. 

Help your family flourish with expert guidance, evidence-based parenting solutions, and a supportive community. 

Calm

Create calm days and nights with all the resources and parenting strategies you need to transform your family life.

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Connect

Strengthen the bond with your child and join a community of parents who are there whenever you need them.

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Thrive

Feel confident and on top of things so you can help your child thrive and create the harmony your family deserves. 

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Maintaining consistent routines and fully supporting your children can feel impossible...

...when you’re exhausted, overwhelmed and permanently stressed.

There’s no getting around it, parenting is a balancing act of epic proportions.

Sleep, nutrition, stress management, behavioural challenges, trying to maintain your sense of self…managing it all is no mean feat.

That’s why our membership is here to provide you with the balance you need when…

You’re constantly exhausted from lack of sleep and it’s stopping you from creating consistent routines for your family.

You can’t seem to catch a break. There’s always another tantrum, sleepless night or worry to overcome.

You feel overwhelmed trying to figure everything out yourself but fear being judged by other parents.

It feels like you’re stuck in a cycle of sleepless nights and stress-filled days that look something like this…

Nothing you do seems to work, you feel like you’re constantly doing things wrong and the guilt of feeling like a ‘bad’ parent kicks in.

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You desperately try every quick fix you find on Insta or YouTube to help you maintain routines, get some sort of control in your home and help your child sleep and they work…until they don’t.

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Chaos resumes, sleep deprivation creeps back in and you’re left wondering if you’ll ever get more than 1 hour of sleep at a time or know what it’s like to have a calm house again… 

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You want (and deserve) a family that experiences restful nights, revitalised days and thrives together.

But you have no idea how to stop bedtimes feeling like a battle…

You feel like you’re facing everything alone, and have no one to even share a coffee with who's going through the same thing

You feel like you’re always falling short trying to make sure your child is happy, healthy and hitting all the key milestones…

You always doubt your parenting decisions because everyone else seems to have it figured out but nothing you try seems to work…

You’re so sleep-deprived that getting dressed without putting something on inside out is hard enough, let alone not completely losing it when something doesn’t go the way you planned…

You’re feeling trapped like a ghost of your past self with a home that seems to be in constant chaos…

Creating a happy home for your children that’s filled with laughter and peace instead of tears and tantrums doesn’t feel possible. But it is!

I know because I’ve been there...

After having my first born I felt like I’d been thrown into the deep end of a pool, with my hands tied behind my back. Even though I’d read many, many parenting books before I gave birth, I was instantly caught off guard when my new little bundle of joy didn’t act like the books said he would.

I had a nonstop, unsettled cryer on my hands…which after a few weeks turned me into an unsettled non-stop cryer too.

Nothing I did seemed to work and with shockingly little support or advice from my GP…I was at breaking point.

Suddenly my life was shrouded in a cloud of negativity.

Something needed to change so with a huge amount of support from my mum, I learnt everything I could about how to better support my child's sleep and development without sacrificing my sanity.

‘It was the best thing I ever did for me and my family and I’ve never looked back’

What I learnt changed my life…

I was approaching sleep all wrong. Because I wasn’t looking at it as part of the bigger picture and doing this changed everything.

I looked at what I was doing, my baby's sleep environment, nutrition, routines…all of it!

Just like that, I had my spark back and lifeless Erica had disappeared. In her place was a woman on a mission (it’s amazing what getting a good night's sleep can do for a person).

I qualified as an Expert Sleep Consultant at the Family Sleep Intiution, founded Babogue in 2017 and I’ve since helped over 5000 families in 37 countries to experience restful nights and revitalised days through holistic sleep and parenting solutions that work.  

And now I’ve created Thrive to help you experience the same.

The reality is, that when you don’t understand the root causes of sleep issues, it’s hard to make effective changes. Without the right tools and strategies to establish a reliable sleep routine, exhaustion becomes a constant companion. You find yourself overwhelmed and desperate for a solution that actually works.

Dream with us for a second…

What if you had simple yet effective sleep and parenting strategies that actually worked so you and your children could start thriving? Imagine…

Having a safe space to rely on

Parents and experts who are there whether you need to get something off your chest or celebrate a parenting win!  

Parenting like a boss

Feeling super confident in your decisions and your ability to not only keep your children alive, but happy, healthy and rested!

A happy and thriving family

Establishing consistent routines that protect the peace in your home and boost your family's well-being. Goodbye chaos, hello calm. 

Introducing

Thrive - The Membership

I’ve brought leading experts, easy-to-understand resources and like-minded parents together to create a community where your family can thrive.

As a Thrive member, you’ll get access to comprehensive resources and support to help you manage sleep, nutrition, behaviour, and overall family well-being. Plus you’ll find guidance on looking after your own wellness so you can build your parenting confidence and help your family to flourish. 

When you join Thrive, you’ll get access to…

Your New Support Circle

An exclusive group of parents who have your back! Parents and experts  you can turn to whenever you need support, advice, to feel validated or you want to share experiences. No judgement, just support!

Expert-Led Workshops and Masterclasses

Let our parenting pros simplify the trickiest parts of parenting. A growing library of expert-led sessions on sleep, nutrition, behaviour, parental wellness, and more. Start watching now, with new masterclasses added monthly!

Weekly Live Group Coaching

Get together with Babogue's sleep and parenting experts in our easygoing group coaching sessions. Ask anything on your mind, get real-time tailored advice, and walk away feeling ready to take on each week with confidence.

The Sleep Series 

Access to our entire Sleep Series signature course! Designed to help you make bedtimes feel like a dream come true at every stage of your child's life from newborn to 10 years. 

Personalised Feedback

We get it - every family is different and there’s no one-size-fits-all approach to parenting. So we won’t try and fit you into a box! Instead, we’ll help you figure out what works for your family with ongoing tailored advice.

Resource Library

With our go-to collection of articles, guides, and tools at your fingertips, making parenting decisions, staying on track and feeling like a boss at parenting is about to get a lot easier.

When you join Thrive, you’ll get access to…

Your New Support Circle

An exclusive group of parents who have your back! Parents and experts  you can turn to whenever you need support, advice, to feel validated or you want to share experiences. No judgement, just support!

Expert-Led Workshops and Masterclasses

Let our parenting pros simplify the trickiest parts of parenting. A growing library of expert-led sessions on sleep, nutrition, behaviour, parental wellness, and more. Start watching now, with new masterclasses added monthly!

Weekly Live Group Coaching

Get together with Babogue's sleep and parenting experts in our easygoing group coaching sessions. Ask anything on your mind, get real-time tailored advice, and walk away feeling ready to take on each week with confidence.

The Sleep Series 

Access to our entire Sleep Series signature course! Designed to help you make bedtimes feel like a dream come true at every stage of your child's life from newborn to 10 years.

Personalised Feedback

We get it - every family is different and there’s no one-size-fits-all approach to parenting. So we won’t try and fit you into a box! Instead, we’ll help you figure out what works for your family with ongoing tailored advice.

Resource Library

With our go-to collection of articles, guides, and tools at your fingertips, making parenting decisions, staying on track and feeling like a boss at parenting is about to get a lot easier.

What our client's are saying...

Erica has transformed our sleep experience as a family.  Her unwavering support each week was superb.

Catorina Dempsey

I bought the older child sleep series for my 4.5-year-old daughter. The sleep series has literally changed our lives. After a few consistent changes, she goes down now not a bother. Can’t believe it really. 

Sandra Crowley

It has been life changing! :)

Couldn't recommend her enough and if you are on the fence about getting the help..... just do it as you won't regret it and it's the best money spent.

Ruth Hession

If you told me a month ago how much progress we would make, I genuinely wouldn’t have believed you. I only wish I had gotten in contact with Erica sooner!

Kristina Cahill

Finding Babogue on Instagram and signing up for the Sleep Series course was the best thing that happened to us!!!!!

Aisling Griffin

Erica gave us the platform, confidence and most of all the guidance that we could achieve a sleep solution for our daughter. It has changed out lives. The best thing we have done.

Jim Prendergast

When you join Thrive, here’s what you’ll find!

Your Safe Space

Parenting Partners

Connect with other parents who are right there with you, navigating the highs and lows of raising children. Get ready to meet your built-in support system!

Sleep Experts

Tap into expert advice and support from leading sleep consultants, offering proven strategies to help your child sleep better and make your parenting journey easier. 

Tailored Feedback

Get specific, family-focused advice and guidance whenever you need it! We’re here to make sure your routines and approaches work for your unique family. 

People who get it

Parenting can feel lonely and the fear of judgement is enough to make you want to hide in bed all day. But this community is filled with people going through the same thing and are here to only provide support- not judgment! 

Your Parenting Toolkit

Evidence-based Strategies

Say goodbye to quick fixes and hello to tried and tested, evidence-based strategies that actually help you find the harmony your family deserves!

Expert Training and Guidance

Boost your confidence and kick parenting guilt to the curve with our easy-to-digest, expert- led workshops and masterclasses on a range of parenting topics!

Comprehensive Guidebooks

Download our expert guidebooks to get handy tips and strategies for a happier, more connected family and improved well-being.

Planners and Checklists

Our checklists are here to help you manage your busy life, stay consistent with routines, and keep everything running smoothly. Even when you have 101 things to do. 

Experienced Parenting Gurus

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Signature Sleep Series 

0-6 months

Supporting Newborn Sleep

Learn how to create sensitive and safe sleeping strategies, handle reflux, wind and colic and use techniques to establish supportive sleep routines that suit your parenting preferences. 

6-18 months 

Nurturing Baby Sleep

Discover what to expect at this age, and how you can help your little one sleep through the night and even sleep independently. Understand regressions, navigate naps and handle separation anxiety.

Toddler

Enhancing Toddler Sleep

Learn how to smoothly transition your toddler into the big bed and confidently manage illness, early rising, and new challenges that pop up at this age. Plus, get support with nutrition, potty training, and bedtime fears.

Olderchild

Optimising Child Sleep 

Discover recommended bed and wake-up times, learn how to support your child in developing their own sleep and independence skills and the techniques you can use to cope with nightmares, terrors and sleepwalking.

“Erica’s dedication, knowledge, and genuine care for our family's well-being were evident throughout the entire process. The results were truly life-changing for our family.”

David Meaney

Every night should be an opportunity for rest and every day, for connection.

But, if you’re constantly struggling with bedtime chaos, zero sleep, and manic days, achieving regular sleep, a balanced routine and feeling calm sounds about as possible as getting ‘baby shark’ out of your head. But know this:

YOUR FAMILY CAN THRIVE
(AND FIND HARMONY AND CONNECTION IN THE PROCESS.)

You just need evidence-based strategies, a compassionate community that gets it and tailored support to start your journey to rejuvenated sleep and thriving parenthood.

That’s exactly what you’ll get inside Thrive.

Entire Sleep Series Course

Transformative sleep strategies for ages newborn to 10 years so you and your family can finally experience restful nights and revitalised days.

Weekly Live Group Coaching Calls

Direct access to our sleep experts for personalised guidance to make sure you can create routines and implement strategies that work for your unique family.

The Masterclass Hub

A growing library of expert-led sessions on sleep, nutrition, behaviour, parental wellness, and more. Start watching now, with new masterclasses added monthly!

Exclusive Support Community

Monthly access to a supportive network of like-minded parents who get it and are there to provide judgement-free encouragement.

You’re our kind of parent if:

You’re ready to connect with parents who are completely on your level and are ready to listen when you need a shoulder to cry on, support when you need advice and celebrate when things are going well!

You can’t remember a time when you weren’t sleep deprived and you’re ready to not have to rely on 7 cups of coffee to get through the day.

You want to your home to feel like a peaceful haven where your family can thrive rather than the madhouse it currently resembles. You want to stop second-guessing your parenting ability and finally feel like you know what you're doing when it comes to your child's sleep, nutrition, and overall development.

You want to be able to spend more quality time with your children without a cloud of exhaustion and frustration hanging over you…more laughing and less crying, please.

This might not be your thing if: 

You’re happy to keep relying on quick fixes that only work for a few days at a time. 

Learning about how to better support your child’s sleep, behaviour and nutrition isn’t really your thing.

You’d rather figure everything out by yourself even if it's going to take you 100 years… 

You’d rather keep your fingers crossed and hope that your children are just going through a phase and things will naturally level out soon.

You don’t want to be part of a community that is the online equivalent of that feeling you get after you’ve been to a cute coffee shop with your friend and spent the afternoon putting the world to right over great cake.

“I would highly recommend anyone reading this who is struggling with a child's sleep to go for it, invest in your family's sanity and lean into the excellent advice and support network created by Babogue.”

Grace Allen

You’re busy, stressed and have tried many other parenting strategies before…you don't have the time, money or patience to waste on something that isn’t going to work.

We get it. In fact, we’re so confident that if you join our membership and commit to engaging with our community, implementing our strategies and using our resources for 30 days, you’ll feel truly supported and feel an improvement, that if you don’t, we’ll give you a full refund.

So you can join the membership, finally find the community you’ve been searching for and access the expert support your family deserves so that you can thrive, risk-free. 

Thrive, The Membership

Transform chaotic nights and exhausting days into the restful nights and thriving days your family deserves.

Restore your sense of connection and control as a parent and bring harmony to your home with a compassionate community, expert support and evidence-based strategies and resources to transform your daily family life.